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01.28.2014
Foreigner Teams Up With Pepsi to "Get Hyped for Halftime"

As part of Pepsi’s online and mobile Super Bowl XLVIII “Get Hyped for Halftime” campaign, Pepsi organized a surprise concert at the Buffalo Wild Wings in Secaucus, NJ, featuring Foreigner belting out the hit “Feels Like The First Time,” with the lyrics changed to “Feels Like A Pepsi Halftime” to the astonished crowd. Taking place during the January 19th NFL playoff games, Foreigner emerged from the back of the restaurant surrounded by cheerleaders and spraying confetti. This impromptu clip is featured on Pepsi’s social media promoting their “Get Hyped for Halftime” campaign.

 

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